Built Ford Tough<sup style="font-size:12px;">®</sup>: Discover Our Most Powerful, Rugged Trucks

Built Ford Tough®: Discover Our Most Powerful, Rugged Trucks

Since 1979, Built Ford Tough® has been our brand promise, placing an emphasis on outstanding performance and strong capabilities. When we say Built Ford Tough®, we mean business. That’s why our legendary trucks are tough as nails—and we’re celebrating them all September long during Truck Month. Discover four of our most powerful, rugged trucks:

2018 Ford F-150 XLT: You Can’t Do Better than Best in Class
Get 0% for 72 Months OR up to $10,000 in Total Savings1


Victories are what being Built Ford Tough® is all about—and the 2018 F-150 XLT delivers every time. Best-in-class towing, torque, payload and capability prove that the XLT gets the job done… and then some.
2 The 2018 F-150 XLT is built with Ford’s new 3.3L Ti-VCT V6 engine, which optimizes power output at every point across the performance band. Driving the XLT means you’re in command: choose from three selectable driving modes within the six-speed automatic transmission.

2018 Ford F-150 Raptor: Take Toughness to the Extremes

When it comes to upholding the Built Ford Tough® promise, the 2018 F-150 Raptor seriously stands out. Beneath the hood is a high-output 3.5L V6 EcoBoost® engine, which creates a massive 450 horsepower and 510 lb.-ft. of torque. The off-road FOX Racing Shox™ allow for variable damping rates based on wheel travel, providing remarkable off-road performance. This beast of a truck goes above and beyond, serving up the ultimate dose of toughness as it takes on even the most unforgiving terrain.

2018 Ford Super Duty®: Drive the Most-Capable Full-Size Pickup in America
Being Built Ford Tough® means getting in the grind—every time. Not only is the 2018 Super Duty® durable and hard working—it’s the best full-size pickup in the country. Best-in-class 7,630-lb. maximum payload and 21,000-lb. conventional tow ratings give the 2018 Super Duty® its exceptional capability.3 How did the 2018 Super Duty® get so strong? It’s all in the framework. This extremely resilient truck is constructed from a strong, sturdy, fully-boxed frame made of over 95 percent high-strength steel. This frame supports a heftier axle, suspension and driveline components, as well as a factory-installed weight-carrying hitch.

2019 Ford Ranger: New Ground, Same Toughness
It’s almost time. Soon, you can get behind the wheel of the 2019 Ford Ranger, which was built and developed to meet the demanding standards of
Built Ford Tough® DNA. The process was intense. From facing the perils of extreme heat, withstanding the threats of the frigid cold and surviving the shudders of brutal terrain, the Ranger didn’t just survive the Built Ford Tough® testing—it shattered all expectations. Whether you’re working hard on the job site or getting muddy in the backwoods, the 2019 Ranger has the toughness and capability to withstand anything that gets thrown its way. 

Ready to experience Built Ford Tough® for yourself? Visit your local Ford dealer, or check out BuyFordNow.com for more information.

10% for 72 months at $13.89 per month per $1,000 financed, regardless of down payment.  $10,000 savings includes $1,000 Retail Customer Cash, $2,200 XLT Retail Customer Cash, $1,500 Bonus Cash (XL and XLT models only), $750 Bonus Cash (XLT 302A Only), $500 VIN Specific Select Inventory Retail Customer Cash, $300 Bonus Cash on 2.7L EcoBoost engine, $1,000 XLT Aged Inventory Retail Customer Cash (XLT models only that arrived at the dealership prior to July 6, 2018), and $1,000 Ford Motor Credit Retail Bonus Cash which requires Ford Credit financing. An additional $1,750 discount applies for XLT models with 302A packages. Not all buyers will qualify for Ford Credit financing.  Residency restrictions apply.  For all offers, take new retail delivery from dealer stock by 10/1/18.  See dealer for qualifications and complete details.

2 Max towing on F-150 XL SuperCrew®, 6.5’ box, 3.5L EcoBoost, 4X2 and Max Trailer Tow Pkg. Not shown. Max payload on F-150 XL Regular Cab, 8’ box, 5.0L, 4X2, Heavy Duty Payload Pkg. and 18” Heavy Duty Wheels. Not shown. Class is full-size pickups under 8,500 lbs. GVWR based on Ford segmentation.

3When properly configured. Class is Full-Size Pickups over 8,500 lbs. GVWR based on Ford segmentation. Shown with antenna removed.