New Study Finds Ford Explorer Sport Popular Among Affluent Gen-Xers
MartizCX just released a brand new vehicle consumer study that says young professionals don’t always drive SUVs, but when they do they drive Ford Explorer Sports.
The Explorer Sport debuted in 2014 and since then has received about 15% of all total vehicle sales.
Per MartizCX: Data from the study shows the vehicle has the highest percentage of Gen X buyers of any non-luxury SUV in the United States, reflecting this group’s preference for exclusivity and performance at a great value. With its 3.5-liter twin-turbo EcoBoost® V6 engine mated to a six-speed SelectShift® automatic transmission, Explorer Sport delivers 365 horsepower at 5,500 rpm and 350 lb.-ft. of torque at 3,500 rpm.
The 2017 Ford Explorer starts at $31,160, plus destination and delivery, taxes, title and licensing fees; Explorer Sport starts at $45,205. For more information on the Explorer, please click here.